WHAT’S IT REALLY LIKE IN LIVERPOOL?

by Ian Hughes
20th February 2020

When Invest Liverpool attends MIPIM Cannes, we often talk about the city region in terms property professionals understand.

Square feet, monetary value, planning statuses and completion dates. But Liverpool City Region is much more fun than a load of dry facts and figures. So, before we head to MIPIM Cannes, from 10-13 March 2020, we’ve rounded-up ten things that we love best about Liverpool City Region, that go some way in explaining what it’s like to live and work here. Hope you enjoy.

 

  1. WE’RE BESIDE THE SEASIDE

New Brighton beach (Picture: Marketing Liverpool)

Like the song always said, people really do like to be beside the seaside. Liverpool is a port city and you can’t really think about the place without thinking of its links to the sea, be it through the city’s maritime heritage, world famous ferry or its sandy shores and beaches.

 

  1. WE KNOW HOW TO HAVE A GOOD LAUGH

Photo: Ant Clausen

Humour is infectious in Liverpool City Region and the city just can’t shake it. It’s not about jokes, or stand-up (although there’s plenty of that) it’s more about simply having a laugh, no matter what. In the rest of the country, it’s called ‘banter’, but in Liverpool, it’s just talking.

 

  1. RETAIL THERAPY THAT REALLY WORKS  

Liverpool ONE: Photo – Marketing Liverpool

Liverpool loves to spend and in 2008 we spent £1bn on Liverpool ONE, a new kind of shopping and leisure destination that blew the roof off retail and launched the city as a top five UK retail destination. But does retail therapy actually work? We have two pairs of new shoes, a new coat and a new pair of wireless headphones that say it does.

 

  1. ALWAYS EVER CHANGING

One Magnificent City: Photo – Ant Clausen

If there’s one thing that Liverpool City Region does well, it’s culture. From super spiders to great grannies, giant little girls to choreographed cruise ships, Liverpool’s cultural events are grand in their ambition, scale, impact and diversity. It is no exaggeration to say that Liverpool seemingly offers up a new festival each month. This constantly evolving cultural scene means that the city is ever changing, and change – as the saying goes – does us all good.

 

  1. PRETTY GREEN SPACES

Liverpool’s Sefton Park (Photo – Ant Clausen)

Despite more than £5bn of regeneration investment in the last decade, Liverpool City Region remains pretty green. A quick look at the region through the eyes of Google Earth confirms this. So walking the dog, taking the kids the park, jogging, cycling, or just going for a stroll is easy in Liverpool.

 

  1. A PLACE STEEPED IN HISTORY 

St George’s Hall (Picture: Ant Clausen)

At 813 years of age, Liverpool City Region is a place that has lived and this rich history and heritage gives the city a unique character. From a little fishing village on the banks of the Mersey to a proud European Capital of Culture 800 years later, the region’s journey is truly epic and filled with drama. In short, Liverpool City Region has seen it all, the rise, the fall, and an exciting new resurgence and this indelible character if felt throughout the region, in the architecture, the atmosphere and, of course, the people.

 

7. BURSTING WITH CREATIVE ENERGY

Experts say there’s a strong connection between creative expression and overall happiness, and that a creative environment produces greater creativity. Liverpool City Region’s creativity is everywhere, it will stir your soul and it’s not confined to the city’s impressive collection of national museums and galleries. It’s in the streets, the music, the theatres, the food – Liverpool City Region is just a creative place.

 

8. EVERY WORKING DAY IS A LITTLE BIT EASIER 

Award-winning transport (Photograph – Marketing Liverpool)

We all know the misery of waiting for a train that never arrives, jostling for breathing space on a packed commute or spending hours a day simply getting from A – B. But guess what? Things in Liverpool are a little bit different. Liverpool’s travel operator has achieved National Centre of Excellence status and its train service is the top performing rail operator in the UK. House prices in Liverpool are also a fraction of the cost of similar property in London, so people can afford to live closer to where they work and ‘home in half an hour’ makes everyone happy.

 

9. A PLACE FILLED WITH PASSION 

Liverpool Institute of Performing Arts Dance student (Photograph – Marketing Liverpool)

From the terraces to the taxi drivers, the boardroom to the garden fence, you don’t have to go far to find passion in Liverpool. The city just loves to engage, debate and surprise. But what is the city passionate about? Sport and music are a given, but also culture, art, science, business, food, fashion and, well the city of Liverpool itself. We think passion is probably the most essential component you need for a happy life. Anything that gets your blood racing is worth doing and Liverpool City Region’s passion is contagious.

 

  1. WARM & WELCOMING CHARACTERS  

Liverpool’s Dream event – One of the city region’s signature large-scale, free public events.

Greenery, beaches, parks, shops and festivals, they’re all good. But Liverpool City Region isn’t simply a place. It’s a community and it’s full of warm, genuine people – and people really do make Liverpool. If fact, we’d say the true secret to a happy and healthy life may be the strength of the connections you make with people along the way. So a city full of expressive, open and honest people, like Liverpool, has got to be good for you. Liverpool City Region is just a great place to live. It certainly always brings a smile to our face. Chances are, given the opportunity, it would bring one to yours too.

For more information about Liverpool at MIPIM click HERE.

For even more reasons to visit Liverpool head to visitliverpool.com 

Ian Hughes
Ian Hughes
Marketing Manager
20th February 2020

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